Since the formulation of business ideas, every business professional tries to opt for different methodologies to make the business succeed. And one of the most well-known and established strategic tools is the BCG Matrix tool. Professionals can use these BCG Matrix PowerPoint templates to analyse where to allocate the resource available. Moreover, its often used as an analytical tool in different practices like strategy, product management, marketing, portfolio analysis, etc. BCG Matrix, aka Growth share matrix, was developed in the 1970s by Bruce D. Henderson for Boston Consulting Group. Still, it’s being used for analysing products or services which company is offering or planning to offers.
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